As part of the strategic development of the Istra Camping by Plava Laguna brand, the new F&B brand Inspired by Istra Camping has been introduced, featuring newly opened and renovated restaurants:
Restaurant Vista Mare – Camping Bijela Uvala
Restaurant Vela – Camping Zelena Laguna
Burger & Snack Bar Pineta – Camping Savudrija
This investment further elevates the standard of the gastronomic offer, an essential part of the overall camping experience. The goal is to provide added value for guests and meet high international standards, including the prestigious ADAC Superplatz designation.
Investment in Quality and Guest Experience
The new F&B concept offers practical and high-quality dining options in prime locations within the camps – by pools, beaches, and main pathways. Guests can enjoy:
Freshly prepared dishes made from local and authentic ingredients,
Grilled specialties, pizzas, burgers, pasta, and light summer salads,
Products from renowned local producers such as Pašareta, Aura, Ledo, and Jamnica.
Special Benefits for Istra Camping Club Members
Loyalty program members can collect points for purchases made at Inspired by Istra Camping venues and enjoy additional benefits. Guest feedback helps optimize and enhance the offer to meet their needs.
Three Types of F&B Venues
To meet different guest preferences, three types of venues have been developed and will gradually be introduced across other locations:
Take-away kiosk
Snack bar
Restaurant
By introducing the Inspired by Istra Camping brand, Plava Laguna confirms its strategy of continuous growth and competitiveness, positioning Istra Camping by Plava Laguna as the leading choice for a modern and high-quality camping holiday in Istria.
01/05
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